The Blaze ad tool allows users to put advertisements on current website content.
Automattic has expanded the availability of an ad tool for WordPress hosts‘ websites. Tumblr first debuted the Blaze ad technology in April 2022. It allows customers to reach a larger audience. Currently, the technology is with an estimated 13.5 billion impressions per month across millions of WordPress.com sites and Tumblr pages.
This technology is already available. It allows anybody with a WordPress blog to advertise on the WordPress website builder and Tumblr via Blaze.
Upgraded website ad
The tool allows users to convert current into ads that users can publish throughout Automattic’s network portfolio of several blogs.
Automattic wrote in a blog post that we always search for ways to make developing and administering your website easier. This makes running websites more impactful, and more enjoyable.
Furthermore, finding readers, followers, consumers, or subscribers is one of the most difficult tasks for any website owner. Until now, promoting your WordPress website needed a slew of tools. Additionally, this included online accounts, expert design and marketing abilities, and, yes, a lot of cash.
Just like Instagram and Facebook ads manager websites hosted on WordPress; can use this ad tool. Users can promote recent posts and pages through the advertising section of the dashboard.
Moreover, another feature of the tool that is comparable to the Instagram and Facebook ads packages is the option to customize the settings. With paid ads, users can reach a specific target group by adjusting settings.
Users can utilize the Blaze ad tool via the Jetpack plugin on WordPress sites that are not hosted on WordPress.
In short
Furthermore, ad campaigns are invoiced weekly based on how many times people want their ads to appear. Currently, the functionality is only accessible for sites that have “English” as their primary language set. However, Automattic says it plans to add other languages in the future.
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